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Environmental labels may discourage conservatives from buying energy-efficient ... - Science Daily (press release)
The Guardian | Environmental labels may discourage conservatives from buying energy-efficient ... Science Daily (press release) "The environmental aspect of energy efficiency has an ideologically polarizing impact that can undermine demand for energy-efficient technology, specifically among more politically conservative individuals," Kunreuther said. "On a more positive note ... Study: Conservatives shy away from enviro labeling Conservative US shoppers turned off by eco-friendly lightbulbs, study finds Conservatives Shy Away from Light Bulbs With Eco-Friendly Labels |
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